With advancements in digital technology, many email automation software solutions have emerged in the past few years. Email automation software is a powerful tool for businesses to quickly and effectively reach out to their customers. It allows businesses to automate their outreach process, saving time and money while also increasing efficiency.
Automated outreach is the process of sending emails to potential customers or leads without manually typing and sending each one. It's an effective way to reach out to large numbers of people quickly and with minimal effort.
Automated emails are sent out automatically based on pre-defined criteria, such as customer behavior or purchase history. This type of software can be used for a variety of tasks, from sending out promotional emails to providing customer support or collecting feedback. Automated emails are also beneficial for staying in touch with customers and keeping them engaged with your business. With email automation software, businesses can easily create automated email campaigns that help them build relationships with customers and increase sales.
We are going to analyze and compare two of the top performing email automation software solutions on the market; Instantly and ClosersHQ.
Instantly.ai
Instantly is a powerful email warmup and automation software designed to help businesses improve their outreach strategies by automating their email outreach campaigns. With its advanced features and user-friendly interface, Instantly allows businesses to create, manage, and track their email campaigns with ease. The software comes with a host of automation features such as email sequencing, autoresponder, and lead nurturing that helps businesses streamline their outreach process and increase their conversion rates. One of the key benefits of using Instantly is that it enables businesses to personalize their outreach efforts.
The software's outreach tool allows businesses to seamlessly connect with their target audience, build relationships, and drive conversions. By automating repetitive tasks like sending follow-up emails, tracking opens and clicks, and managing contact lists, businesses can focus on crafting highly personalized and engaging email content that resonates with their audience. The result is a more efficient, effective, and streamlined email marketing campaign that drives results and helps businesses achieve their marketing goals.
ClosersHQ.io
ClosersHQ is a powerful email automation software and outreach tool designed to help businesses streamline their sales processes and boost their revenue. It does this by automating the creation, scheduling, and delivery of emails. This software is an all-in-one cold sales engagement solution that can be used for a variety of purposes including email warming, email validation, email campaigns, customer service, recruiting, and sales outreach. With its advanced features, ClosersHQ enables sales teams to verify that their prospects exist and can receive their emails, warmup sender accounts to improve sender reputation and deliverability, create and send personalized emails to their prospects in bulk, track their email campaigns, and manage their leads effectively, and so on. The software is designed to be user-friendly, making it easy for sales teams to use and benefit from its features.
One of the key features of ClosersHQ is its ability to track email opens and replies, which can help sales teams prioritize their follow-up efforts and engage with their prospects in a more effective manner. Additionally, the software allows sales teams to send automated conditional follow-up emails, making it easier for them to stay in touch with their prospects without having to manually send each email.
Another standout feature of ClosersHQ is its intuitive interface, which makes it easy for even novice users to get started with email automation. The platform allows you to create, use and re-use a range of pre-built email templates that can be customized to suit a campaign’s unique branding and messaging needs. Additionally, ClosersHQ's advanced analytics tools provide users with valuable insights into the performance of their email campaigns, allowing them to optimize their outreach efforts for maximum impact. The platform equally offers a range of top innovative industry features such as spintax cold email, A/B testing, sender rotation, amongst others.
ClosersHQ vs Instantly
Granted, both ClosersHQ and Instantly offer some of the most intuitive comprehensive cold outreach features you would find online. However, when looking into the details, we can quickly pick up the nuances that can set one of these tools ahead of the other.
With both ClosersHQ and Instantly offering 'approximately' the same services, we will evaluate them based on the discrepancies in their features and pricing, customer support, customer reviews and more.
When it comes to pricing, Instantly offers just two defined packages;
- A Growth Plan of $37 per month; and
- A Hypergrowth Plan of $97 per month.
ClosersHQ, on the other hand, offers four defined packages;
- A Starter Plan of $38 per month;
- A Team Plan of $99 per month;
- A Popular Plan of $150 per month; and
- An Enterprise Plan of $490 per month.
Looking at the pricing, we can compare Instantly's Growth Plan to ClosersHQ's Starter Plan, and the former's Hypergrowth Plan to the latter's Team Plan.
From the chart, we can see that Instantly has a cheaper base plan compared to ClosersHQ (A close margin of just $1). However, looking at the features offered, at an extra cost of $1 monthly, ClosersHQ offers far more value in its base plan than Instantly, making ClosersHQ the best alternative in this case.
Let's take a look at how their higher plans compare;
The advanced plans compare similarly in nature to the base plans, except that this time around, both tools level up pretty close in terms of features offered. Although Instantly costs $2 lower than ClosersHQ in the advanced plans, ClosersHQ clearly offers far more value than Instantly when the limits are considered. These limits include number of prospects contacted, emails sent per month, and especially email validation credits that's only offered on ClosersHQ, making ClosersHQ occupy a position of pre-eminence among the two.
In addition, unlike Instantly with just 2 defined plans, ClosersHQ has a more elaborate pricing plan, with up to 4 defined packages, allowing sales teams and businesses to easily find a package that meets their needs, and scale up proportionately as they grow.
ClosersHQ also offers a Free Plan with unlimited emails per month. Instantly, on the other hand, offers a 14-days Free Trial on any of their plans, after which it must become paid.
Conclusion
As we have noted, Instantly compares pretty close with ClosersHQ in terms of features offered. However, ClosersHQ offers far more value and more generous limits than Instantly.
In addition, email validation which is a vital necessity for any business looking to run cold outreach campaigns is only available on ClosersHQ and not on Instantly. ClosersHQ offers a generous quota of 10 000 credits in its Starter Plan and 100 000 credits in its Team Plan. These credits permit users to generate new leads and also verify email addresses. Checking the validity of your prospects emails allows you to clean up your list and only send campaigns to mailboxes that exist. This not only improves the effectiveness of your campaigns, but also helps protect your mailbox health and reputation.
ClosersHQ is a must-have tool for businesses looking to improve their email outreach campaigns and maximize their ROI.